Sales Development

Ensuring the right sales structure and sales processes are essential in today's competitive markets, and with many years' experience in sales development, TWO Marketing can offer valuable advice and support.

Sales Structures and Channels

Key Accounts, Field Sales, Telesales and Direct Sales - choosing the right sales structure for your business will support your Marketing Plan objectives in customer retention, development and acquisition.  Dependent on the size of your business you may also wish to segment part of your sales force by Industry. 

Sales Processes

There are many ways to improve client relationships leading to increased sales revenue.  TWO Marketing can fully design and implement any of the following concepts for your business :

• New customer process - nursery care for the first 3-6 months
• Customer sponsorship programme - turn customers into partners with Senior Executive involvement
• Sales collateral - Are you giving your sales people the right material to sell your products or services (e.g. presentations, brochures, tariff guides, case studies)?
• Lead management - including CRM solutions and customer segmentation
• The customer sales ladder - a solution to manage the pipeline of suspects, prospects and customers
• Account management business plans
• Tender management and quotations
• Customer satisfaction surveys - discover where you need to prioritise your efforts
• Telephone solutions to drive activity
• Sales targets, commission schemes and reporting solutions
• Sales campaigns - motivation incentives to drive activity individually or as teams
• Sales training and development - selling on the phone or online, up-selling techniques, key account management, consultative selling, appointment making, closing techniques and the YOU appeal (i.e.  "What is in it for me?")